Alex Kafure

Wasting Budget Ads

06 Mar: How Major Brands Are Wasting Their Budgets On Ads

It might not come as a big surprise that major brands can suffer from huge oversight in their ad campaigns. We’ve all driven down that road in the middle of nowhere only to see a billboard showcasing the latest deals at JCPenney, with the closest store 100 miles away. But what might not be as easy to infer is the actual cost of such is easier than you think.